jordi Azcuaga

Country Manager – Mexico

An experienced Senior Manager and Business Consultant, with over 15 years of experience supporting and driving growth of dynamic organizations, ranging from start-ups to large corporations mainly within the hospitality, education and tech industries.

Throughout his career, Jordi has collaborated with senior leadership to conduct planning and implementing team structures and operation playbooks in support of scaling business objectives, working for companies like WeWork, EF Education First, and L’Oréal Groupe. Jordi became an entrepreneur himself when he co-founded Rock&LOVE Worldwide Movement to motivate young people to support social causes: access to drinking water in African countries, proper housing and reforestation in Mexico. He also opened a small business in 2010, partnered in two other ventures, and started his own consulting practice as a side hustle in 2015.

As a skilled keynote speaker, Jordi has been invited to talk in different forums around Mexico, and in the US, the UK and the Philippines. He mainly speaks to young talent to motivate them to figure out their life path in today’s global context, and to organizations to assist them in focusing on their culture and establishing their mission drivers.

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